This year, we have been asked to think about a number of details in order to create a successful music campaign for a certain star image we create. This includes coming up with and idea for the music video, something I have been brainstorming for during summer, and then designing an according digipack and webpage. All of these products have to relate to each other in a simbiotic co-dependency. They will conform to certain stereotyped views about a star image or a genre that we will want to emulate.
On Thursday, I presented my second idea as I thought it has a lot of potential and it is easier/more attractive to explain to a group of people than my first idea, which is not as feasable due to the fact that the song is in a foreign language. Therefore, I explained my idea for the song "Chamaleon" by Jacco Gardner and, though the song could seem a bit boring to my audience, they accepted it as it belongs to an alternative genre of music. Overall, my idea was successful and I am satisfied with all the different elements I had come up with in order to construct a good narrative as the pillar of the music video. I believe it was more complete than other ideas whose approach was slightly vague and ambiguous. However, though my idea is quite straightforward and complete, it can always evolve to something else or merge with others, it is not a rigid thing rather than a cluster of resources which could even work for a different song.
I feel like I would work especially well with my fellow classmate Franek as his song also has a touch of neo-phychedelia and his approach is similar: he also wants to base his video on an unusual narrative, far from clichés, including long sequences of natural elements and landscapes. From my point of view, we would collaborate with each other to reach the perfect combination of our ideas. Also, as I am very organised while he is more easily distracted, I would be helpful. Jaime has a similar music taste to me too, and his ideas are often well structured.
On Monday, we will find out our groups and will start brainstorming. I'm looking forward to that.
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